9 steps to help you design websites
Website design has become a necessity for all businesses, even if they do not provide their services over the Internet. In this article, we will talk about the importance of web design, and how entrepreneurs can take advantage of the constant development in web design to accelerate the growth of their projects and attract more customers.
Successful website design steps
When it comes to being an entrepreneur, creating a personal business identity through web design
Small business is critical to success. Everyone uses the internet to discover new brands to buy new products and services.
The big brands have a good reputation and a crew of professional designers behind their sites. If you want to compete with them, you must establish a strong presence for your business on the Internet. But designing websites is not easy. There are endless ways to get started. Some are expensive, some are cheap, and most of them are not worth your time.
If you are looking to design new websites for your startup or make your existing one more efficient, here are 10 key steps to get started and help your small business website compete effectively in the market.
1- Choose your website domain name:
The first step in designing a successful website is choosing a domain name for the website. A domain name is your website address, and it is the name by which your website will be known among people, so it is necessary to choose it well.
Your domain name, also known as your website address, is often the entry point to your site. So you should make a good impression and have your website name express your brand identity.
Here are some tips for coming up with the best domain name:
- Easy to write.
- Be relevant to your type of activity.
- Short as possible.
- Use an appropriate domain extension.
- Make sure he is not forgotten.
- Avoid illogical nouns.
2- Choosing the hosting:
A website host is a company that provides the technology and services needed to display a website on the Internet. You connect your domain name to your hosting provider, and when users visit your website address, the website you store is displayed on your hosting account.
There are several criteria to consider when choosing the right website hosting plan, including:
- RAM Size.
- Processor speed.
- Storage space.
- Availability of support service.
3- Clearly describe the nature of your work:
It is important that your website design lets people know who you are and what your service is so that they don’t get confused when they visit the site.
4- Securing the site:
You will store a lot of data on your site, whether company data, or customer data, and some of that data is sensitive. Your customers must be sure that their data is safe, so the site should enjoy the highest levels of security and protection. Among the most important security standards that should be adhered to:
- SSL Certificate
- Buy security add-ons
- Backup important data
5- Design an attractive website:
75% of people rate the credibility of a company based on their website design, and this is normal. The company’s website design is the first thing visitors see, and if the design is bad and unprofessional, they will view the company as neglected and unreliable. On the other hand, if they find that the company’s website design is beautiful and attractive, this will make them feel the professionalism and care of the website owners.
Here are some tips that will help you design an attractive and professional website:
- simple website design
- Responsive website design for small screens.
- Website architecture.
- Ease of browsing.
6- Providing an easy user experience:
A good user experience increases customers’ return rate to a website by about 400%. User experience includes everything the user sees on the design of websites, and the user experience is affected by ease of use, quality of services it provides, page loading speed, and design quality.
7- Provide appropriate, high-quality content regularly:
Providing the appropriate content for the nature of the website design for your activity, and using the appropriate words for what your customer is looking for is one of the most important steps that must be studied, researched and provided on websites in an appropriate scientific manner.
8- Install Webmaster Tools:
One of the most important steps to do is to install Google Analytics and Google Search Console. Using these tools provides tracking of the following types of information:
- Visitors to your site daily, weekly and monthly.
- The number of views on each page of your site.
- Average time visitors spend on the site
- Errors accessing your site
- And many other data that have the obvious and important impact of improving and promoting your site.
9- Executing a website maintenance plan:
Websites should not be designed and then left out of date, in order to have a successful website that rank well in search engines and not get hacked, you need to make sure it is properly maintained.
Here are some tips for creating a small business website maintenance plan:
- Check your webmaster tools data at least once a month and make sure any material errors are emailed to you in real time.
- Use performance data to improve and fix warnings and errors.
- Make sure all software is always up to date.
- Continuously post high-quality content.
- Find modern and effective ways to market your business online.
- Allow website users to provide you with feedback about your site.
- Keep checking your competitors from time to time to see what they are doing with their online presence and see if what they have done can benefit you as well.
- Make sure to back up your website in multiple ways.